Negative Political Ads

Chris Matthews hit Bernie Sanders pretty hard the other night on Hardball for his new Goldman Sachs ad, which points out that the firm recently paid fines for banking law violations that helped damage the economy in 2008.  The ad goes on to remind Americans that none of the people responsible faced criminal prosecution – though actual humans acted to break the law. These individual Wall Street bankers, the ad notes, get away with this because they contribute to political campaigns and pay huge speaking fees to politicians.  The ad does not mention Hillary Clinton at all – but because Clinton has a relationship with Goldman Sachs that includes both campaign contributions and speaking fees, Matthews characterized this as a slam on the Secretary.

Sanders has a reputation as a clean campaigner and has said several times that he won’t go negative in his race against Hillary Clinton.  After showing several clips of Sanders saying he’s never used a negative ad and won’t start now Mathews showed the spot and then spent several minutes making a claim that Sanders has changed strategy and “gone negative.”  Continue reading